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We believe there is a better way to do small business accounting. A way that helps create more money and less pressure on NZ small business owners. We are passionate about helping people achieve their financial freedom while still having time to go on holidays for 4 weeks a year. We know that when New Zealand business owners create their own version of financial freedom they are free to fully engage in their true passions and create the life they want for themselves.


Our focus in on understanding your business and money affairs. As your accountant we are the only ‘money’ partner who has the oversight of your entire financial and business affairs. This makes us the perfect partner to help you grow and protect your business and wealth.    

We know that when kiwi business owners create financial freedom they are free to fully engage in their true passions and create the life they want for themselves.

the team



Daniel McGregor


Daniel is the Director of Scale Up Accounting. He started Scale Up after realising the important role that accountants play in the eyes of NZ Entrepreneurs. His previous experience includes running divisions of business advisory companies, acting as a key advisor and/or on advisory boards of small businesses, and as accountant to some of New Zealand’s Wealthiest individuals.


Daniel is our Business Advisory Expert and is responsible for developing success strategies for Businesses and Individuals.


Daniel is most passionate about helping seeing the underdogs (Being small business owners and individuals) succeed where it is becoming increasingly complex and much more difficult to do so.

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Cameron McGregor

Consultant and Business Advisory

Bachelor of Commerce, FCA, CMInstD, MNZM*

With over four decades of experience in the accountancy and advisory field, Cameron brings a wealth of expertise to the table, focusing primarily on providing tailored solutions for business and wealth growth. 

Cameron is best known for his governance roles. He was instrumental in setting up the Carlaw Heritage Trust and supporting Auckland Rugby League to become one of the wealthiest sports bodies in New Zealand. Cameron has acted in an advisory role to some of the wealthiest individuals in New Zealand and acts in trustee roles for both corporate and small businesses who require a safe pair of hands to protect and grow their wealth. He is a Chartered member of the Institute of Directors and a contributor to the NZ Institute of Chartered Accountants.

Cameron is passionate about serving the community and sporting endeavors. He has been recognized for his service with prestigious awards, such as Fellowship by the NZ Institute of Chartered Accountants and an MNZM for contributions to Rugby League.

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